Experience the power of digital government
Join fellow government communicators, IT, and digital leaders at the 3rd Annual Adobe Digital Government Assembly May 1 at the Fairmont Château Laurier in Ottawa.
Hear from technology leaders, senior government officials, and industry pioneers, as they discuss how the explosion of content, and the mediums through which it is accessed will change government forever.
Discussions will highlight the importance of “mobilized content” to your digital adoption strategy. Learn what the thought leaders are thinking as they discuss the impact of technology on the Digital Government of the future and the opportunities it will bring.
Register now to find the answers to the most pressing digital technology issues, and carve out the path for achieving your digital government objectives.
Content Drives Everything
Much progress has been made in recent years regarding the potential for Digital Government to deliver improved public services for citizens and generate efficiency savings for cost-conscious governments. The many challenges and risks associated with that transformation have been identified and analyzed. New approaches, claiming to learn from past failures, have been proposed. But many early e-government experiments have struggled to meet expectations, and the perception remains that the benefits of digital government have been oversold.
It doesn’t need to be that way. At its core, successful digital government is essentially a very simple proposition: delivering government services that are so good that citizens actually want to use them. Designing successful digital government services that respond to the needs of different people in this way will require government to reflect on how they manage the entire content lifecycle. This process can be broken down into 4 main stages: Make, Manage, Mobilize, and Measure.
Create rich and engaging experiences
Familiar Adobe tools help content creators rapidly create and modify existing content, ensuring consistent and rich digital experiences across all touch points.
Streamline workflows to keep content moving
Integrating cross-functional creative communications teams along with federal office approval processes, making content easy to manage regardless of the complexities of the environment.
to any device
Adobe Experience Manager's "mobile first" approach features responsive design to help engage with Canadian citizens anywhere, at any time, in any way they choose to interact.
Make better decisions,
in real time
Uncover underlying trends using Adobe's powerful visualization tools to capture and analyze how citizens engage, helping you understand what resonates to more accurately refine content for greater impact.